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Dear prospective client,
The most useful message you can send us is the uncomfortable one: what your tracker actually shows, which zones you suspect, what the offer really pays, and what you have already tried. We have read several hundred of these letters; nothing in yours will be the worst we have seen, and exaggerated numbers only delay the useful part.
In return, within five business days, a real person (there are only two of us, so it will be Danielle or Rafael) replies with three things: what we would kill first, what we would test next, and a fixed price if we think we can help. If we think you should not hire us, the letter says that instead. Roughly a third of them do.
Yours in verified conversions,
The CPAMomentum LLC desk
440 N Wells St, Chicago, IL 60654, USA
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